YouTubeTV announces price hike
On Thursday, YouTube TV sent subscribers an email announcing a slight price increase in the service.
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The email says:
We have an important update for our members. After nearly 3 years, we’re adjusting our monthly price from $64.99/month to $72.99/month. As content costs have risen and we continue to invest in the quality of our service, we are updating our price to keep bringing you the best possible service.
Your YouTube TV Base Plan membership price will change in your first billing cycle on or after April 18, 2023, and will be charged to your payment method on file going forward. To view your current plan, go to your Settings > Membership page for updated information. If you are currently on a Base Plan promotional price or a trial, that promotion is still honored and unchanged.
We will also be lowering the price of our 4K Plus add-on from $19.99/month to $9.99/month. Users new to 4K Plus are eligible for a $4.99/month for 12 months promotional offer.* For existing users, if you are on a promotional price below $10/month, you’ll enjoy that price until the promotional period is over, at which point you’ll automatically receive the new price of $9.99/month. If you’re currently paying above $9.99/month, your new price will be $9.99/month.
We hope YouTube TV continues to be your service of choice, but we also understand that some members may want to cancel their service. Family managers have the ability to cancel anytime here. For additional information, please visit our Help Center.
Sincerely,
The YouTube TV team