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“We asked why Wal-Mart didn’t accept Apple Pay, which is a pretty elegant solution to mobile payments. An iPhone owner simply holds his or her phone to a payment terminal, then uses his or her fingerprint to confirm payment,” Jay Yarow reports for Business Insider. “Here’s what we were told.”
There are certainly a lot of compelling technologies being developed, which is great for the mobile-commerce industry as a whole. Ultimately, what matters is that consumers have a payment option that is widely accepted, secure, and developed with their best interests in mind.MCX member merchants already collectively serve a majority of Americans every day. MCX’s members believe merchants are in the best position to provide a mobile solution because of their deep insights into their customers’ shopping and buying experiences. – Wal-Mart spokesperson
“Our emphasis is added in there. These are mega corporations fighting for billions of dollars — Apple, the banks, Wal-Mart, etc. — so it’s hard to know whom to really trust,” Yarow reports. “But we would trust that Apple is working with consumers in mind. And we would guess that Wal-Mart is less concerned about consumers and more concerned with eliminating the 2% fee that comes with purchases by credit card. CurrentC bypasses credit-card fees, which will save Wal-Mart money in the long run.”
Read more in the full article here.
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