Swiss court hands Apple a loss in Trademark fight with Swatch company | CompuScoop.com

Swiss court hands Apple a loss in Trademark fight with Swatch company

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“A Swiss court has backed Swatch Group in a trademark row with Apple Inc over the watchmaker’s use of the ‘Tick different’ slogan,” Reuters reports.

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“Apple had decried [Swatch slogan] as an infringement of its ‘Think Different’ advertising campaign,” Reuters reports.

Reuters reports, “Swatch had contended Apple’s Think Different was not known well enough in Switzerland to warrant protection.”

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