Some local ABC, CBS and NBC affiliates now streaming on STIRR

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STIRR, the ad-supported streaming service, has expanded its platform to include live local news from Sinclair-owned affiliates of ABC, CBS, FOX, and NBC, as well as other networks. This significant evolution marks a steady rebuilding of STIRR’s offerings since its sale to new ownership last year. The move brings accessible, no-cost news content to viewers across the United States, leveraging Sinclair’s extensive network of local stations to deliver real-time updates directly to streaming devices.

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STIRR’s latest update allows users to tune into live broadcasts from Sinclair-owned stations in numerous markets, covering major networks like ABC, CBS, and FOX. Sinclair, one of the largest television station owners in the U.S., operates over 190 stations nationwide, many of which are affiliates of these renowned broadcasters. The addition of these channels to STIRR’s lineup enhances its appeal as a free alternative to paid streaming services, offering a diverse range of content, including breaking news, weather updates, and community stories, all without a subscription fee. While other Sinclair-managed networks like The CW and MyNetworkTV may also be included in select regions, the full scope of the rollout remains to be determined.

This shift follows Sinclair’s 2024 sale of STIRR to a new ownership group committed to revitalizing the platform. Originally launched in 2019 as Sinclair’s entry into the streaming wars, STIRR offered a combination of live TV, on-demand content, and local channels but faced challenges in competing with established platforms like Pluto TV and Tubi. Under its new leadership, the service is refocusing on its roots by emphasizing local content, a niche that appeals to viewers seeking alternatives to the overwhelming national news landscape. “We are delighted to bring trusted local news from Sinclair’s stations to our audience,” a STIRR spokesperson expressed. “This initiative aims to provide people with access to what’s happening in their own communities, completely free of charge.”

Viewers can easily access the new channels by downloading the STIRR app on a Roku, Fire TV, Apple TV, or mobile device. This will allow them to enjoy live local feeds, which are tailored to their geographic location, in addition to STIRR’s existing library of movies, shows, and niche channels. The service remains entirely ad-supported, eliminating any hidden costs or sign-up requirements. Industry observers consider this a strategic move to capitalize on Sinclair’s extensive station portfolio while simultaneously appealing to a growing segment of cost-conscious streamers.

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