Google revamps Android Marketplace

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Source: CNN.COM/tech

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(WIRED) – Look out, iTunes, the Android Market is getting a face-lift.

Google launched an entirely new user interface for its mobile platform Tuesday, completely changing the layout of the application portal.

“The new Market client is designed to better showcase top apps and games, engage users with an improved UI, and provide a quicker path to downloading or purchasing your products,” wrote Android developer Eric Chu in a blog post.

Navigating the differing app categories on the phone-based market requires a swipe left or right, which switches to new, tile-based menu screens. The name and price of a given app you’ve chosen moves to the top of the screen.

In addition to apps and games, you’ll also be able to browse movies and books available for purchase from the Market.

Android has long faced platform criticism for its Market setup, as both users and developers alike have had difficulty finding the programs they want in the 200,000+ app-packed Android Market.

Apple, by contrast, has long promoted featured and popular apps in its iTunes-based App Store, a one-stop shop for all things iOS.

But Google is trying to counter the complaints: At its I/O developer conference in May, Google rolled out a streamlined, app-promoting look for the Market’s web store, with the inclusion of categories like “Top Grossing, Trending” and other ‘top’ apps.

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