Facebook warns websites about ‘Clickbait Headlines’
FaceBook is taking another shot at stopping those ‘clickbait’ ads that its members see in their news feeds.
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What are clickbait ads? According to a statement from FaceBook:
These are headlines that intentionally leave out crucial information, forcing people to click to find out the answer.
In other words, the websites who use such tactics better have more information regarding what they are selling.
How do publishers know what ads to send? Publishing companies large and small pay attention to each users algorithm to know what and what not to send to a particular user.
The changes are not sweeping, but it will start to effect what users see in the news feeds and also effect how web sites produce news to the social network.
The changes should start to be seen immediately.
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