November 14, 2024

Year: 2023

Rumor: Apple is prepping a touch-screen Mac

Apple engineers are actively working on producing a touch-screen Macs for the first time, mark Gurman reports for Bloomberg News citing “people familiar with the efforts” with the caveat “a launch hasn’t been finalized and the plans could change.”

Apple Inc. is working on adding touch screens to its Mac computers, a move that would defy long-held company orthodoxy and embrace an approach that co-founder Steve Jobs once called “ergonomically terrible.”

For more than a decade, the company has argued that touch screens don’t work well on laptops and that the iPad is a better option if someone wants a touch interface. Apple also has worried that touch-screen Macs could cannibalize iPad sales.

But rivals have increasingly added touch screens to computers, putting pressure on Apple to do the same. A Mac resurgence in recent years also has made the business a bigger moneymaker than the iPad — and the company wants to keep its computer lineup as compelling as possible.

Based on current internal deliberations, the company could launch its first touch-screen Mac in 2025 as part of a larger update to the MacBook Pro, according to the people, who asked not to be identified because the plans are private.

The current work calls for Apple’s first touch-screen MacBook Pro to retain a traditional laptop design, including a standard trackpad and keyboard. But the laptop’s screen would support touch input and gestures — just like an iPhone or iPad. Over time, Apple could expand touch support to more of its Mac models.

As part of the MacBook Pro revamp, Apple is also planning to move its displays to organic light-emitting diode, or OLED technology.

Via: Bloomberg News

Apple TV+ series nominated for 12 Writers Guild of America awards

The Writers Guild of America has revealed the nominations for its 75th anniversary WGA Awards in the television, new media, news, radio/audio and promotional categories. Apple TV+ series received 12 nominations.

TELEVISION, NEW MEDIA, AND NEWS NOMINEES
DRAMA SERIES
• Severance: Written by Chris Black, Andrew Colville, Kari Drake, Dan Erickson, Mark Friedman, Helen Leigh, Anna Moench, Amanda Overton; Apple TV+

NEW SERIES
• Bad Sisters: Written by Brett Baer, Dave Finkel, Sharon Horgan; Apple TV+
• Severance: Written by Chris Black, Andrew Colville, Kari Drake, Dan Erickson, Mark Friedman, Helen Leigh, Anna Moench, Amanda Overton; Apple TV+

EPISODIC DRAMA
• “The Prick” (Bad Sisters), Teleplay by Sharon Horgan and Dave Finkel & Brett Baer; Apple TV+
• “The We We Are” (Severance), Written by Dan Erickson; Apple TV+

COMEDY/VARIETY TALK SERIES
• The Problem with Jon Stewart: Head Writer Kristen Acimovic Writers Henrik Blix, Rob Christensen, Jay Jurden, Alexa Loftus, Tocarra Mallard, Maria Randazzo, Robby Slowik, Jon Stewart, Kasaun Wilson; Apple TV+

COMEDY/VARIETY SPECIALS
• The Problem with Jon Stewart: Election Wrap-Up Special: Head Writer Kristen Acimovic Writers Henrik Blix, Rob Christensen, Jay Jurden, Alexa Loftus, Tocarra Mallard, Robby Slowik, Maria Randazzo, Jon Stewart, Kasaun Wilson; Apple TV+

CHILDREN’S EPISODIC, LONG FORM AND SPECIALS
• “Thursday” (Life by Ella): Written by Vincent Brown; Apple TV+
• “Pilot” (Amber Brown): Written by Bonnie Hunt; Apple TV+
• “Prison or Palace” (Life by Ella): Written by Hernan Barangan; Apple TV+
• “Test Subject Thirteen” (Circuit Breakers): Written by Melody Fox; Apple TV+

SHORT FORM NEW MEDIA
Carpool Karaoke: The Series: Head Writer David Young Writer Casey Stewart; Apple TV+.

 Introducing Apple Business Connect

January 11, 2023

UPDATE

Introducing Apple Business Connect

The free tool allows businesses of all sizes to customize the way their information appears across Apple apps

Apple today introduced Apple Business Connect, a free tool that allows businesses of all sizes to claim their location place cards and customize the way key information appears to more than a billion Apple users across Apple Maps, Messages, Wallet, Siri, and other apps.

“We created Business Connect to provide Apple users around the world with the most accurate information for places to eat, shop, travel, and more,” said Eddy Cue, Apple’s senior vice president of Services. “Apple Business Connect gives every business owner the tools they need to connect with customers more directly, and take more control over the way billions of people see and engage with their products and services every day.”

Improving Customer Engagement in Apple Maps

With Business Connect, businesses around the world can now directly manage their information in the interactive Apple Maps place card, including adding and updating photos and logos; inviting customers to take actions like ordering food or making a reservation directly from Maps; and presenting customers with special promotions.

Showcases, a new feature in the place card, helps businesses present customers with offers and incentives, like seasonal menu items, product discounts, and more. Businesses can easily update the Showcase section of their place card through Business Connect. Showcases are available to businesses in the US beginning today, and will be available to businesses globally in coming months.

Businesses can also provide customers with useful information by highlighting actions for them to take directly from the Maps place card, like ordering groceries via Instacart, making a hotel reservation through Booking.com, or reserving a spot for dinner with OpenTable, and more, with just a tap.

Registering for Business Connect

Business owners can use their existing Apple ID — or create a new Apple ID — to register for Business Connect at the self-service website from any desktop or laptop computer. Once a business has logged in and Apple has verified their business, they can claim their location(s) and begin updating and personalizing their place card, all for free.

For businesses with many locations, Business Connect includes Business Connect API to easily deliver accurate, up-to-date information to Maps at scale through listing management agencies such as Reputation, Rio SEO, SOCi, Uberall, and Yext.

Apple Tools for Small Businesses

Apple designed Business Connect with small businesses in mind, offering them the same access and ability to customize their digital presence as global brands. Business Connect complements other Apple services designed to help small businesses grow and reach customers, including Tap to Pay on iPhone — which enables businesses to seamlessly and securely accept Apple Pay, contactless credit and debit cards, and other digital wallets through a simple tap to their iPhone — and Business Essentials, a subscription that brings together device management, 24/7 support, and cloud storage.

Press Contacts

Julia Schechter

Apple

ja_schechter@apple.com

Fay Sliger

Apple

fsliger@apple.com

(669) 227-0877

Apple Media Helpline

media.help@apple.com

(408) 974-2042

You may have Missed:

Verified by MonsterInsights