November 15, 2024

Month: April 2023

 Apple BKC in Mumbai opens for customers this Tuesday

April 16, 2023

PRESS RELEASE

Apple BKC in Mumbai opens for customers this Tuesday

Apple’s first retail location in India is one of the company’s most sustainable stores yet, offering special Today at Apple sessions featuring local artists and creatives, with a team of more than 100 ready to provide exceptional service for customers

MUMBAI Apple today previewed Apple BKC, the first Apple Store in India. Located in Mumbai’s bustling Bandra Kurla Complex financial, arts, and entertainment district, Apple BKC will serve as a dynamic space where customers can come together, explore Apple products and services, enjoy exceptional service, and learn how to get more out of their devices through free Today at Apple sessions.

“At Apple, our customers are at the center of everything we do, and our teams are excited to celebrate this wonderful moment with them as we open our first retail store in India,” said Deirdre O’Brien, Apple’s senior vice president of Retail. “Apple BKC is a reflection of Mumbai’s vibrant culture and brings together the best of Apple in a beautiful, welcoming space for connection and community.”

Apple BKC will offer a special Today at Apple series, “Mumbai Rising,” running from Tuesday, April 18 — the store’s opening day — through the summer. Bringing visitors, local artists, and creatives together, these free sessions featuring Apple products and services will offer hands-on activities that celebrate the local community and culture.

Sessions in the “Mumbai Rising” series include:

  • Music Lab: Deep Listening in Urban Spaces with Sandunes
  • Photo Lab: Portraits of Resistance with Prarthna Singh
  • Design Lab: Every Poster Tells a Story with Boomranng Studio
  • Art Lab: Drawing Homage to Mumbai with Kohla

Apple BKC is designed to be one of the most energy-efficient Apple Store locations in the world, with a dedicated solar array and zero reliance on fossil fuels for store operations. The store is operationally carbon neutral, running on 100 percent renewable energy.

Apple BKC features a triangular handcrafted timber ceiling that extends beyond the glass façade to the underside of the exterior canopy, reflecting the unique geometry of the store. Each tile is made from 408 pieces of timber, forming 31 modules per tile with a total of 1,000 tiles that make up the ceiling. There are over 450,000 individual timber elements, all of which were assembled in Delhi. Upon entering the store, customers are greeted by two stone walls sourced from Rajasthan and a 14-meter-long stainless steel staircase connecting the ground level and the cantilevered mezzanine.

Visitors are invited to explore the surrounding display tables and avenues featuring the latest iPhone, Mac, iPad, AirPods, Apple Watch, and Apple TV lineups, as well as accessories like AirTag. Apple BKC also offers Apple Pickup, which makes it even easier for customers to place an order online and pick up products when it’s most convenient for them.

Apple BKC features more than 100 team members who collectively speak over 20 languages. They’re ready to welcome customers from around the world, helping them learn about Apple products and offering advice on the best options to suit customers’ needs, as well as the Apple Trade In program.

Apple has been operating in India for more than 25 years, and as part of its deep commitment to the community, Apple continues its long-term support for the Akanksha Foundation, Barefoot College International, Applied Environmental Research Foundation (AERF), and others.

Apple BKC opens Tuesday, April 18, at 11 a.m. IST in Mumbai. Customers are invited to download interactive custom wallpapers, listen to a curated Apple Music BKC Playlist, and sign up for upcoming Today at Apple sessions.

About Apple Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple’s five software platforms — iOS, iPadOS, macOS, watchOS, and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay, and iCloud. Apple’s more than 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

Press Contacts

Brian Bumbery

Apple

bumbery@apple.com

Pia Fontes

Apple

pia_fontes@apple.com

Apple Media Helpline

media.help@apple.com

 Apple Card’s new high-yield Savings account is now available

April 17, 2023

UPDATE

Apple Card’s new high-yield Savings account is now available, offering a 4.15 percent APY

Starting today, Apple Card users can choose to grow their Daily Cash rewards with a Savings account from Goldman Sachs, which offers a high-yield APY of 4.15 percent1 — a rate that’s more than 10 times the national average.2 With no fees, no minimum deposits, and no minimum balance requirements, users can easily set up and manage their Savings account directly from Apple Card in Wallet.3

“Savings helps our users get even more value out of their favorite Apple Card benefit — Daily Cash — while providing them with an easy way to save money every day,” said Jennifer Bailey, Apple’s vice president of Apple Pay and Apple Wallet. “Our goal is to build tools that help users lead healthier financial lives, and building Savings into Apple Card in Wallet enables them to spend, send, and save Daily Cash directly and seamlessly — all from one place.”

Once a Savings account is set up, all future Daily Cash earned by the user will be automatically deposited into the account. The Daily Cash destination can also be changed at any time, and there’s no limit on how much Daily Cash users can earn. To build on their savings even further, users can deposit additional funds into their Savings account through a linked bank account, or from their Apple Cash balance.

Users will also have access to an easy-to-use Savings dashboard in Wallet, where they can conveniently track their account balance and interest earned over time. Users can also withdraw funds at any time through the Savings dashboard by transferring them to a linked bank account or to their Apple Cash card, with no fees.4

The new Savings account from Goldman Sachs builds upon the financial health benefits that Apple Card already offers, with absolutely no fees,5 Daily Cash on every purchase, and tools that encourage users to pay less Apple Card interest — all, while offering the privacy and security users expect from Apple.

  1. Annual Percentage Yield (APY) is 4.15 percent as of 4/14/2023. APY may change at any time. Maximum balance limits apply. Savings is available with iOS 16.4 and later.
  2. Accurate as of the time of publication. The national average rate referenced is from the FDIC’s published National Rates and Rate Caps for Savings deposit products, accurate as of 3/20/2023. See the FDIC website for more information.
  3. Savings accounts are provided by Goldman Sachs Bank USA, Salt Lake City Branch. Member FDIC. Savings is available to Apple Card Owners and Co-Owners, subject to eligibility requirements.
  4. Transfer limits apply to Savings transfers to and from Apple Cash. See the Deposit Account Agreement for more information regarding transfer limits.
  5. Variable APRs for Apple Card range from 15.74 percent to 26.74 percent based on creditworthiness. Rates are as of April 1, 2023. Apple Card is subject to credit approval, available only for qualifying applicants in the United States, and issued by Goldman Sachs Bank USA, Salt Lake City Branch.

 Apple expands innovative Restore Fund for carbon removal

April 11, 2023

UPDATE

Apple expands innovative Restore Fund for carbon removal

A new fund with Climate Asset Management adds another option for securing high-impact, scalable, nature-based carbon removal offsets

Apple today announced a major expansion of its Restore Fund, doubling the company’s total commitment to advancing high-quality, nature-based carbon removal projects. First launched in 2021 with an up to $200 million commitment with Conservation International and Goldman Sachs, the Restore Fund is now set to grow with an additional fund, including new investment from Apple, and a new portfolio of carbon removal projects. Apple created the Restore Fund to encourage global investment to protect and restore critical ecosystems and scale natural carbon removal solutions. This approach also helps address residual emissions businesses cannot yet avoid or reduce with existing technology.

As part of the expansion, Apple will invest up to an additional $200 million in the new fund, which Climate Asset Management — a joint venture of HSBC Asset Management and Pollination — will manage. The new portfolio also aims to remove 1 million metric tons of carbon dioxide per year at its peak while generating a financial return for investors. For Apple suppliers that become partners in the fund, it will also offer a new way for them to incorporate high-impact carbon removal projects as they decarbonize.

“The Restore Fund is an innovative investment approach that generates real, measurable benefits for the planet, while aiming to generate a financial return,” said Lisa Jackson, Apple’s vice president of Environment, Policy, and Social Initiatives. “The path to a carbon neutral economy requires deep decarbonization paired with responsible carbon removal, and innovation like this can help accelerate the pace of progress.”

Apple and Climate Asset Management are taking a broadened approach with prospective projects, pooling two distinct types of investments: nature-forward agricultural projects that generate income from sustainably managed farming practices and projects that conserve and restore critical ecosystems that remove and store carbon from the atmosphere. This unique blended fund structure aims to achieve both financial and climate benefits for investors while advancing a new model for carbon removal that more fully addresses the global potential for nature-based solutions. All Restore Fund investments are subject to rigorous social and environmental standards.

Already carbon neutral for its corporate operations, last year Apple called on its suppliers to become carbon neutral across all Apple-related operations by 2030, including all of their direct and electricity-related emissions, also known as Scope 1 and Scope 2. High-quality carbon removals will help achieve this goal by offsetting any direct emissions that cannot be avoided or reduced. Suppliers are first expected to reduce emissions by transitioning to renewable energy, improving energy efficiency, and abating direct emissions. Earlier this month, Apple announced over 250 manufacturing partners have committed to power their Apple production with 100 percent renewable energy by 2030.

Located in Brazil and Paraguay, Apple’s three initial investments with Conservation International and Goldman Sachs aim to restore 150,000 acres of sustainably certified working forests and protect an additional 100,000 acres of native forests, grasslands, and wetlands. Together, these projects are forecast to remove 1 million metric tons of carbon dioxide from the atmosphere per year by 2025. Carbon removal is critical to addressing climate change and achieving global climate goals, as leading scientific bodies like the IPCC have emphasized.

To accurately monitor and measure the impact of Restore Fund projects, Apple is deploying innovative remote sensing technologies — including Space Intelligence’s Carbon and Habitat Mapper, Upstream Tech’s Lens platform, and high-resolution satellite imagery from Maxar — to construct habitat and forest carbon maps of the project areas. These detailed maps will help ensure that projects meet our high standards prior to investment and will quantify and verify the projects’ carbon removal impact over time. Apple is also further exploring the use of the LiDAR Scanner on iPhone to enhance monitoring capabilities on the ground.

The Restore Fund is part of the company’s comprehensive roadmap to become carbon neutral for its entire supply chain and life cycle of every product by 2030. Apple will reduce 75 percent of all emissions by 2030 and balance the remaining emissions with high-quality carbon removal.

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