Month: March 2017

Tim Cook has hard time describing what the MacBook Pro actually is

“Today’s market has pretty much settled on what technology belongs inside consumer electronics – there’s nothing easily implemented that is new and not yet present,” Ewan Spence writes for Forbes. “This has impacted countless product lines from every manufacturer, but I want to look through this lens at Apple’s laptop range.”

“In previous years it was relatively easy to see where the spilt was. The MacBook was good enough, and the MacBook Pro had all the extra technology that would allow you to make best use of the computer for those in demanding roles,” Spence writes. “Then features started creeping downwards.”

“When Tim Cook stood up at the recent shareholders meeting to say ‘you will see us do more in the pro area’ I want to know what he thinks the Pro area actually is,” Spence writes. “I want Apple to genuinely answer the question of what a ‘pro’ machine stands for in 2017 and then deliver on that vision. I’m not satisfied with Cook’s Emperor’s New Clothes approach of stating that the area is important without actually saying what the area is.”

Read more in the full article here.

94 Year Old inventor of li-ion battery unveils new invention

“John Goodenough, who is credited as the co-inventor of the li-ion battery cell, and his team at the Cockrell School of Engineering have released their findings of what is being described as a ‘breakthrough’ for solid-state batteries,” Fred Lambert reports for Electrek.

“Solid-state batteries are thought to be a lot safer than common li-ion cells and could have more potential for higher energy density, but we have yet to see a company capable of producing it in large-scale and at an attractive price point,” Lambert reports. “In collaboration with senior research fellow Maria Helena Braga, the 94-year-old scientist published a recent paper in the journal Energy & Environmental Science that claims to solve some of those problems.”

“They are making impressive claims about the prototype cells that they produced with this new technology,” Lambert reports. “They say that it enables ‘at least three times as much energy density,’ demonstrated ‘more than 1,200 cycles with low cell resistance,’ and can operate ‘from -20 degrees Celsius to under 60 degree Celsius.'”

Read more in the full article here.

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