11 Reasons to buy an Apple Watch instead of FitBit

(Business Insider): In the world of smartwatches, Apple Watch reigns supreme— and for good reason.

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The 4-year-old watch — which is on its fourth iteration, the Apple Watch Series 3 — is still the best watch for iPhone users. It has built-in GPS, an optional cellular connection, a stunning edge-to-edge display, and can even tell you when you’re having heart problems.

But in recent months, Fitbit introduced an exciting new smartwatch called Fitbit Versa that looks a lot like an Apple Watch, has most of the same features, and costs a fraction of the price.

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